Rubin Institute for Advanced Orthopedics at Sinai Hospital
The Baltimore Limb Deformity Course (BLDC) is held each year by the Rubin Institute for Advanced Orthopedics (RIAO) to teach limb deformity correction to orthopedic surgeons and podiatrists. The images below show a backdrop and retractable banner created to advertise the BLDC at orthopedic conferences.
Designs for the cover and inside spread of a brochure that advertises the BLDC.
Web banner design for the BLDC web page, using a photo that I took at the event. This web page is one of many that are maintained using Centralpoint CMS.
Layout design for the annual Art of Limb Alignment textbook. The textbook is used at the BLDC to teach the fundamentals of limb deformity correction. A new edition is published each year and significant edits are made to each edition, requiring new layouts for multiple chapters. For the fifth edition, I created paragraph and character styles to institute and maintain a consistent design across all of the chapters. The textbook reached 200 pages with the fifth edition.
Design for a custom goniometer created for BLDC participants. A goniometer is an instrument used to measure range of motion.
An adapted design of the Bone Ninja app icon. The Bone Ninja app was developed by Drs. John Herzenberg and Shawn Standard of the RIAO as a teaching tool for limb deformity correction. The Bone Ninja app is used at the BLDC and this adapted design was created to celebrate the 25th anniversary of the BLDC. This design was then embroidered on beach towels that were offered as gifts to BLDC faculty.
An additional adapted design of the Bone Ninja app icon used in association with a BLDC pre-course.
Proposed logo design for the BLDC. The concept of the logo is based on the "Tree of Andry" illustration from the 1741 book Orthopédie by Nicolas Andry, who coined the term "orthopedics." The tree was simplified and strengthened for the logo, and grows from a book, symbolizing how the BLDC teaches limb deformity correction.
The Save-A-Limb (SAL) Fund provides financial assistance to patients of the RIAO who are unable to pay for expenses that are not covered by insurance. The concept behind the SAL Fund is that deformed limbs should be corrected and saved from amputation. I designed a logo for the SAL Fund in 2015 and revised it in 2017 to update the fonts and the subheading. The revised logo can be seen below. The icons in the logo show a progression from reliance on assistive devices to reliance on limbs, hence why the wheelchair, crutch, and limbs are highlighted.
Design for a SAL Fund car magnet. The car magnets are sold to raise money for the SAL Fund.
Large banner designs for the SAL Fund Fest, an annual fundraising event for the SAL Fund.
Design for a poster to thank supporters of the SAL Fund Fest, using photos that I took at the event.
Design for the front of an event t-shirt for SAL Fund Fest participants.
Designs for the front and back of a postcard that advertises the SAL Fund Fest.
Designs for the front and back of a postcard that advertises the RIAO's Bone Ninja and Multiplier apps.
Illustration and cover design for a patient guide that focuses on planning for treatment with external fixation.
Design for a patient handout detailing movements that are allowed and restricted for when the patient is suffering from a tight peroneal nerve.